The network marketing company, Nucerity International, has named Jeff Graham as its new president and CEO.

Nucerity is a growing company that markets clinically tested and unique anti-aging skincare products. Graham’s immediate appointment will help accelerate the company’s bold plans for significant growth.

Graham has more than 20 years of experience in the direct sales and network marketing industry. He most recently served as the company’s executive vice president of global product strategy, as well as the president of North America for MonaVie. He has also worked for Nu Skin Enterprises.

Graham is succeeding Kevin Allen, who served as Nucerity’s president since 2012 and helped lead the company’s expansion into new markets including the United Kingdom and Ireland.

“Jeff’s proven global leadership, entrepreneurial spirit, and passion for developing exceptional business opportunities and supporting dedicated distributors will help drive Nucerity’s strategy for tremendous growth,” said Lonnie McKinney, founder and co-chairman of the board, Nucerity International.